There’s never a better time to run a candy store franchise than during the holiday season! Your candy store will be one of the most popular stops when you leverage the following four advantages during the holiday season!
1. Candy is a Popular Gift Item
From stocking stuffers to party hostess gifts and presents under the tree, candy is a popular gift item during the holidays. Your customers will flock to your candy store to find quality and one of a kind confections to give to family and friends. As well as gifts that can be ordered in your store and shipped anywhere in the US, using our state of the art shipping facility that supports your candy franchise store seamlessly.
2. Diets Are Put on Hold During Holiday Season
Indulgence has always been associated with the holidays. Even Charles Dickens’ famous novel, A Christmas Carol culminates in Scrooge joining the Cratchit family around a large feast along with Tiny Tim and the rest of the family. Diets are put on hold during the holiday season as people freely partake of their favorite indulgences. Your candy store franchise offerings will be popular for use as candy bowl fillers, sweet recipe ingredients and dessert dishes.
3. An Opportunity to Introduce New Confections
As more people visit your candy franchise store during the holiday season, some of them will be long and loyal customers, but many of them may be first time visitors. Whatever their status, the holidays are the perfect time to introduce new products. Your customers may be more likely to want to experiment with beautiful and interesting confectionery temptations. If you have anything new up your sleeve, now’s the time to put it on display!
4. The Chance to Hold a Holiday Event
Parents are always looking for festive events around the holidays to entertain their children of all ages. This is an opportune time to hold a holiday event at your candy store franchise. Consider having a small tree lighting ceremony in your front shop window. Or have customers sign up for mini candy making classes. You could even host a visit from a certain person from the North Pole for the smaller children. Make the most of these holiday events by passing around trays of free samples of your sweet treats. This will help boost sales long after the holidays!
If you’re still on the fence about opening up a candy store franchise, just take a look around you during the holidays. Everyone is stocking up on their favorite confectioneries. Why wait? There are holidays to celebrate all year round and there’s always a good reason to celebrate with candy!